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Official: Liverpool Drop New Nike Home Kit

Official: Liverpool Drop New Nike Home Kit

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by David Kappel

Aug 02, 2020 09:10 AM

Tags: English Premier League Liverpool Nike

Premier League champions Liverpool, who have switched their kit sponsors from New Balance to Nike, have now unveiled their much-anticipated new home kit for the 2020/21 campaign.

Click through the gallery above to see some more images of Liverpool's new playing strips!

The Reds have been playing New Balance kits for the past five years, winning the UEFA Champions League, the UEFA Super Cup, the FIFA Club World Cup and the Premier League with the "NB" logo on their chest.

However, they have since switched to Nike after agreeing a five-year deal with the sportswear manufacturer, which will reportedly earn them £30 million (R659 million) per season.

That's £15 million (R329 million) less than what New Balance were paying the club, but Nike are understood to have included 20% royalties on sales of merchandise in the deal, and many believe the Reds could make more than £80 million (R1.76 billion) year from the relationship as a result.

Today, Nike and Liverpool finally unveiled the much-anticipated kit…

"The first Reds strip to be designed by Nike as part of the new partnership, the home shirt sees a traditional vibrant red jersey, accented with teal and white around the V-neck collar and sleeves," a statement on the club's website read.

"Red, white and teal has been a traditional colourway used throughout the club’s history, relating to the traditional crest, while also appearing as a prominent feature on the iconic LFC jersey since the club was founded in 1892.

"Teal is also a colour that represents the city of Liverpool, reminiscent of the shade of the Liver Bird that sits at the top of the famous Liver Building."

Read: 12 Relegated Stars Who Could Stay In The Premier League

Click through the gallery above to see more images of Liverpool's new home kit, and let us know, in the comments section below, how you like it!

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Covid mabunda
Aug 01, 2020 08:36 PM

@jstice26 Sport on they look for teams that they will get more returns

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jstice26
Aug 01, 2020 01:26 PM

Nike ke di opportunist..

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figoruss7
Aug 01, 2020 12:22 PM

Nice1 "u will neva walk alone"

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